ADIDAS X INNERSECT

INNERSECT is a three-day international trend culture experience exhibition by Guanxi Chen. This is the first time Adidas Originals entered in INNERSECT, the exhibition is scheduled from December 7th to 9th, 2018. At the end of October 2018, Liquid Impact was selected by Origins as the partner of this exhibition. This event is also the first time that Originals brought MAKERLAB into Asia. Most of the materials and equipment resources involved were abroad, and it was only one month away to prepare the event. In order to allow more guests to join MAKERLAB, the overall design adopts a two-layer space structure. In the MAKERLAB area on ​​the first floor space, the guests have the opportunity to contact the top sneaker designers and craftsmen to experience the creation of DIY shoes, process and design. In the “laundry” on the second floor, consumers can experience the creation of clothing and bags in the same way. In addition to MAKERLAB, Originals also brought you “NIGHTJOGGER”. And “INFINICUBE” —— a mysterious space black box, bringing every visitor into the immersive dark night world, feeling the attitude in NJ’s bones.
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WechatIMG248 WechatIMG251 X_C_7035 X_C_7133 2 X_C_7718
WechatIMG248 WechatIMG251 X_C_7035 X_C_7133 2 X_C_7718